Digital 101 Exam Answers


  • If you prepare with our Facebook exam test questions and answers, your success is guaranteed. We have authentic and updated exam dumps with the help of which you can pass exam. Are you looking for exam study material with the help of which you can...
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  • Before attempting to become a Facebook Blueprint certified professional, we recommend you practice the following skills. If you require special accommodations to take the exam, you'll need to apply and receive approval before scheduling an exam....
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  • Once verified, a proctor will request a webcam scan of the testing environment and may ask for certain items to be removed or placed further away from the testing area. After starting the exam, the proctor will monitor your webcam and microphone activity. If this occurs or you are interrupted, your exam will be canceled. For exam security purposes, except where restricted by law, a video recording of your exam session will be retained for up to 30 days.
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  • If you need assistance at any time during the exam, click on the phone icon at the top of the page to chat with the proctor. After completing the exam, your preliminary exam result will appear on screen. You'll then receive a follow up email from CertMetrics our testing partner within 24 hours. Please make sure to check your spam or junk mailbox before contacting Facebook Blueprint Support. Once you have passed all the exams required for your certification, you will be issued a verifiable digital badge via our badge delivery system Acclaim our credential partner. To request additional information or support, or to leave feedback, contact the Facebook Blueprint team at facebook. If you don't pass an exam, you will be eligible to retake the exam after a five day waiting period. While there's no limit to the number of times an exam can be taken, you'll be charged the full fee each time. Re-certification consists of taking the most current exam prior to the expiration of your certification.
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  • To do this, please schedule the exam of your choosing here. If your certification expires, you'll need to retake all exams, including pre-required exam s in order to regain certification s. Certifications are valid for 12 months. Please log into CertMetrics to view the status of your certification s. Post Exam Process Certified candidates post exam process: After successfully completing a certification exam, you'll receive an email from CertMetrics within 24 hours letting you know.
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  • You'll also receive an email from Acclaim our credential partner containing your official certified digital badge with instructions on how to accept and promote your accomplishment across platforms like LinkedIn , Facebook and Twitter. Failed certification exam next steps: If you did not pass the certification exam, you'll receive an email from CertMetrics letting you know. If you have not received an email within 24 hours, check your spam or junk folder. If you still can't find it, it may be because your company has firewall restrictions. Please contact Facebook Blueprint support for additional support. Use CertMetrics as your one stop shop for all post exam details; view your score report, track your certification status and access Acclaim our credential partner to claim your digital badge. Exam Policies Overview Learn more about our exam policies.
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  • You may not use or access personal items while taking any exams including mobile phones, tablets, other electronic devices, bags, coats, books, note paper, writing utensils or preparation notes. Mobile phones and other electronic devices must be placed on silent and stored out of reach along with any other personal items. Exceptions include the use of your mobile phone during the initial check in process for additional support from the proctor that cannot be accessed via the chat.
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  • The questions and answers you see on the exam are strictly confidential. You may not share or discuss them with anyone before, during or after taking the exam. Taking pictures or notes of exam content is prohibited and may result in disqualification. Failure to abide by the terms and conditions of the Candidate Non-Disclosure Agreement will result in the cancellation of your exam score, the forfeiture of your exam fee and pursuit of any other legal remedies available to Facebook. If you disagree with an action taken against you for actual or suspected exam policy violations, you may direct an appeal to the Facebook Blueprint Certification Team , who will review your case and make a final decision within business days.
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  • If further investigation is required, additional time will be needed to determine the conclusion of your case. Individuals can share their badge s digitally to promote their certified status. Each badge image or URL links to an explanation of what the badge represents and what the candidate did to earn it. When you share your badge, you must include your full name and clearly indicate that you are the badge owner. A static image of a Facebook Blueprint certification badge on a website is not a valid indication of certification.
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  • Web page content 3. Explain What Is Seo? Answer: Search Engine Optimization widely known as SEO is the process of improving the structure, content and organization of your site, so that the Search engines can index them correctly. It also involves doing promotional activities to boost your search engine rank. From SEO point of view, for better page ranking keywords are very crucial. How and where you have used the keywords will reflect your site ranking. Answer: PPC means Pay per click. It is an advertising system, where the marketer uses the space of an advertising platform to place an ad. The advertiser pays the owner of the platform whenever a visitor clicks on the ad.
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  • Links from those sites that are not in Google index. It works on Pay per click model. The AdWords platform enables the business to create ads that appear on Google search engine and their other properties. What Is Keyword Streaming? Answer: Keyword streaming means analyzing the relevant keywords and choose the best keyword for the website based on its target, in order to get organic traffics and leads through the keywords.
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  • Answer: Most people today go for digital marketing as it comes with numerous benefits. SEO, web development, and hosting are some of the most useful platforms for online marketing. The range of leads is extraordinary. It is capable for one to reach a huge number of individuals quite easily via online marketing. On the other hand, with technological development, a number of people reading newspapers, listening to the radio or watching TV goes down. Answer: Keywords determine how to drive organic traffic. Keyword research helps in optimizing the structure and content of the website. Keyword research forms the basis of all digital marketing strategies. Answer: The digital marketing is divided into two segments, which are inbound marketing and outbound marketing. In inbound marketing, you can take help of social media in terms of content, e-books to get the maximum traffic on links.
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  • Whereas, outbound marketing encompassing emails, cold calls, placing ads or reach out targeted audience via digital mediums. Answer: Some of the most common tools that help in the Digital marketing effort include: MailChimp—A powerful tool for email marketing campaigns. Buzzsumo- An effective tool used in Content Marketing that assists in finding the most shared content on certain topics. Canva- A simple to use graphic design software. Ahrefs- An all in 1 SEO tool used to track keyword performance, measure social metrics, perform backlink analysis, analyze content, and do keyword research. GoogleAnalytics and Kissmetrics to track your digital marketing performance. Answer: Online marketing is a targeted and interactive way of reaching out to customers. Through various digital marketing platforms like Social media, LinkedIn, Blogs, PPC one can promote and advertise the brand in a cost-effective manner.
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  • Tools like Google Analytics help in keeping track of the efforts and calculate the return on investment and measure the results of the digital marketing efforts. Real-time information regarding a number of visitors, conversion rates enables the marketer to tweak the campaign so as to achieve the desired result effectively. Most of this is not possible with traditional marketing techniques.
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  • Answer: Most definitely! In fact, not utilizing social media marketing can actually harm your business, since having an online presence on social media is simply expected of any reputable firm these days. Answer: Whether your business is taking advantage of it or not, social media has forever changed the way that consumers communicate with businesses, and vice versa. Being accessible to your customers — and your prospective clients — via social media is a vital means of developing relationships with them and helping them through the sales funnel.
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  • Answer: Success is measured using the same metrics you use for any other marketing activity: traffic, leads, and customers. Counting the number of fans or followers you have can help you understand your social media reach, but the bottom line that determines its success is how many people it drives to your site, how many of them are qualified leads, and how many of them actually become customers. Answer: One thing is for certain — social media marketing is never free. The key is to get the maximum ROI out of the time or money you put into it. It can, but it can also mean meeting other objectives, such as getting new leads, increasing email subscriptions, or even boosting customer satisfaction.
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  • The ROI you end up with is the direct result of how focused your social media marketing strategy is. Answer: Yes! A blog is one of those non-negotiables. Apart from all of the benefits it provides on its own, such as increasing your credibility as an industry expert, and providing fresh, keyword-rich content on a regular basis to please the search engines, a blog is a vital component of social media marketing. One of the most effective types of content to post on social media is a link to a blog post. While B2C businesses can focus on more light-hearted, fun social media posts, B2B businesses need to use social media to share valuable industry content.
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  • As a tool for connecting a business with its customers, however, social media is vital to both. Answer: Facebook is the social media platform of choice for over a billion people worldwide. Use it to connect and interact with your audience, and to share your content in a way that encourages your fans to share it as well. Answer: Twitter has over million users, and is ideal for sharing your content and connecting with other influencers in your industry. Answer: LinkedIn has over million users. Using LinkedIn Groups, you can answer questions and contribute to discussions in order to demonstrate your industry thought leadership as well as your willingness to help others generously.
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  • Is Youtube Important For Marketing? Answer: Videos are becoming more and more important in the world of social media marketing. YouTube gets over 4 billion views per day! Answer: Guest blogging is one of the most effective and widely discussed methods of outreach, but social media can help your outreach efforts significantly, as well.
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  • Connect with other influencers in your industry via social media, and then build relationships with them through conversations and helping them to promote their content. But what you can do is join in those conversations, and influence them by being a part of them. Sending differing messages causes more confusion to customers than anything else — consistency is key. Answer: Timing is everything in social media marketing. The good news is, by using social media you have the opportunity to reach your specific audience in real-time. Between strategizing, creating and posting content and images, responding to your audience, and checking analytics, social media done right can be a full-time job. What You Know About Seo? Answer: It is process of getting traffic from free and paid listing on the search engine like.
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